• Solutions Marketing Manager

    Job Location(s) US-NJ-Lawrenceville
    Job ID
  • Overview

    It's not just cliché. The heart of Billtrust is its people. Our executives know it, our co-workers believe it, and our clients recognize it. Billtrust is enjoying remarkable success with significant year-over-year growth over the past 10 years. And, we're transforming the billing industry with leading-edge technologies that enable us to deliver our payment management solutions from the cloud. Our team members not only drive that expansion, they benefit by it with empowerment and rewarding professional progress.


    Billtrust: where talent and opportunity meet.  Work Hard. Have Fun. Make History.

    What you'll do

    As the Solutions Marketing Manager you will drive go-to-market strategies and sales effectiveness in priority market segments and industry verticals. You will work closely with the extended marketing team, and assist sales and partner teams in driving growth in key markets.

    This position has both upstream and downstream strategic marketing responsibilities, including engagement with thought leaders, developing positioning, and supporting the planning and execution of content and programs along the buyer and customer journeys. You will lead cross-functional efforts within the company, fostering strong peer relationships with Sales, Product Management, Business Development, Professional Services, and key customers and prospects. You will leverage internal resources for advocacy and vertical-specific marketing programs. Engagement with and leverage of industry influencers, customers and partners are also critical success factors.

    • Provide strong solutions marketing representation across the organization, bridging multiple teams and activities to drive end-to-end discipline -- from onboarding and training to sales and marketing
    • Enable the Sales organization to be effective selling into priority vertical accounts by creating tools, training and messaging in collaboration with cross-functional stakeholders
    • Collaborate with Product Marketing to communicate a consistent and compelling value proposition to field teams
    • Collaborate with Sales Training to ramp field teams as effective sellers through ongoing training and enablement
    • Develop content to support PR, marketing, selling and partner efforts at each stage of the buying cycle, including blog articles, collateral, presentations, prospect profiles, messaging briefs, positioning documents, infographics, demos, webcasts, videos, whitepapers, website, etc.
    • Be the expert on target buyers, how they buy and their buying criteria
    • Conduct industry research and voice of customer analysis to gain understanding of segment, industry, buying cycle and persona dynamics. Convert market knowledge into actionable recommendations
    • Measure traction and penetration within target verticals, including % SQL, win rate in target verticals

    What you'll bring to the team

    • Thrive in a high-growth, dynamic environment
    • 5+ years of experience with enterprise software products with at least 2 years in a field-facing role
    • Experience in working with and supporting sales organizations
    • Ability to tell a good story and craft the message in slide presentations
    • Results-oriented, creative, highly communicative and independent -- while being able to enlist the support of others
    • Methodical, organized and dependable. Able to translate ideas into action, and manage multiple projects and priorities concurrently, while demonstrating flexibility and creativity
    • A nut for not only strategy, but also drilling into the details
    • Analytically inclined, understanding what data means and how to apply it to identify opportunities and solve problems
    • Teamwork, interpersonal and relationship-building skills; strong leader and player with proven ability to facilitate cross-organizational alignment
    • Excellent all-around communicator -- written, presentation and verbal. Must be comfortable as contributing writer and editor-in-chief
    • Hold a Bachelor’s degree in Business, Marketing and/or Communications; MBA a plus
    • Travel required ~25% of the time

    What you'll get

    • Competitive salary, stock options and 401(k) with company match: We appreciate our employees and we make sure they know it.
    • Benefits: We offer full-time employees multiple healthcare packages, including free and low cost options.
    • Open PTO: Work-life balance is important. We believe in giving our employees time to truly relax and recharge.
    • Paid Parental Leave: To keep our employees and their families healthy.
    • A Lively Culture: Ping-pong, bean bag toss, hackathons- we enjoy friendly competition.
    • Casual Dress: Every day is “Casual Friday’, we want you to be comfortable when you come to work.
    • Minimal Bureaucracy: An entrepreneurial environment of ownership and accountability allows you to get work done.
    • Convenience: Our office is conveniently located in Central Jersey within walking distance of the Hamilton train station.


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